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Shripati Acharya & Amit Somani Managing Partners Prime Venture Partners discuss BAD MATHS in the Startup world on this episode. Listen to the podcast to learn about: 00:00 - Common Pitfalls When Calculating TAM 07:20 - What is a Good TAM from an Investor’s Perspective 09:00 - Calculating TAM for a Category-Creating Company 11:00 - The Right Way to Calculate CAC 18:30 - How to Think About Churn 28:00 - Change the Question from LTV to Payback 30:15 - Revenue, Retention & Cohort Based Analysis 41:00 - Returns, Promotions, Discounts & Refunds 46:00 - Averages Vs Medians 50:00 - Smile Curve for SaaS Companies You can read the complete transcript here: https://primevp.in/content/podcast/ba... Enjoyed the podcast? Please consider leaving a review on Apple Podcasts and subscribe wherever you are listening to this. Follow Prime Venture Partners: Twitter: / primevp_in LinkedIn: / primevp This podcast is for you. Do let us know what you like about the podcast, what you don't like, the guests you'd like to have on the podcast and the topics you'd like us to cover in future episodes. Please share your feedback here: https://primevp.in/podcastfeedback