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Thanks to Henson Shaving for sponsoring this video! Head to https://hensonshaving.yt.link/8GooWuC and use code colehastings to receive 100 blades for free (2+ years worth). Just make sure both products are in the cart for the code to take effect. 👨👩👦👦 Join my free Discord community: / discord 🧠 Critical Thinking Masterclass - Think sharper, spot misinformation, and make better decisions: https://cole-hastings.com/criticalthi... 🚀 Self Mastery School - Meet ambitious people, get accountability for your goals, and change your identity: https://cole-hastings.com/selfmastery 📚 My self help book "The Middle Way": https://geni.us/POKRBU Subscribe To The Channel: http://bit.ly/2qiessH 📱 Connect With Me: ➤ Second Channel: / @coalhastings ➤ Newsletter: https://colehastings.substack.com ➤ Instagram: / colehastings_ ➤ Twitter: / colehastingss ➤ Podcast: / @thehastingsharvest 🎥 My Camera Gear: ➤ Camera: https://geni.us/Q2XQS (Amazon) ➤ All In One Lens: https://geni.us/sW90T2 (Amazon) ➤ A-Roll Lens (for sit-down videos): https://geni.us/cTrA (Amazon) ➤ Camera Microphone: https://geni.us/GyLNQi (Amazon) ➤ Nice Microphone (for sit down videos): https://amzn.to/40OIP8X ➤ Tripod: https://geni.us/tkn0QlQ (Amazon) #neoliberalism #commodity #videoessay Timestamps Commodify Eveything, please: 0:00 Pre-economic societies: 1:57 Mercantilism: 2:44 Industrial Capitalism: 4:04 Henson: 5:17 An intro to Neoliberalism: 6:28 Starting my personal brand journey: 8:02 Homo Economics: 8:50 My views fueled my personality: 9:15 How virality shaped my identity: 12:21 The rise in needing a personal brand: 13:16 Becoming an ego-maniac:14:10 Reality becomes less real: 15:16 Gen Z trusts influencers, not brands: 17:12 What you can do: 18:14 Video essays on modern issues: 21:14