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This talk was given at a local TEDx event, produced independently of the TED Conferences. Loretta Lees, a Professor of Human Geography, tells us in this insightful talk that 2014 is the 50th anniversary of the term ‘gentrification’. Referring to newly labelled Midtown London (aka Holborn), with its influx of swanky hotels and new apartments, she asked: ‘Where do the people who get replaced go?’ She believes there are better creative and people-led solutions – self builds, co-ops, community and trusts. All of which would help keep housing affordable in mixed income communities. Loretta Lees is Professor of Human Geography in the Department of Geography, University of Leicester. Her research expertise is in gentrification/urban regeneration, global urbanism, urban policy, urban public space, urban communities, architecture, and urban social theory. She is a Fellow of the Academy of Social Science (FAcSS) and of the Royal Society for the Arts (FRSA). She was part of a team that recently launched the Anti-Gentrification Toolkit for Council Tenants in London and is also co-organiser of the Urban Salon: a London forum for architecture, cities and international urbanism (www.theurbansalon.org) Follow her on Twitter: @LorettaCLees About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)