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In this episode, Jake and John explore the critical role first impressions play in sales and leadership conversations. They discuss how quickly the brain forms judgments—sometimes in as little as two to ten seconds—based on non-verbal cues like presence, confidence, emotional stability, and trustworthiness. Listeners will learn five essential strategies to become memorable and command the room: deliberately slowing speech by 10-15% to convey calm confidence; leading with a declarative frame that eliminates tentative language; dropping excess context to add clarity and avoid signaling insecurity; stabilizing body language by reducing nervous movements and incorporating deep breathing techniques like box breathing; and ending sentences cleanly with a downward or neutral tone that shows authority. Jake explains how these techniques subtly engage the brain’s mirror neurons, lowering defenses and building trust almost effortlessly. They emphasize that owning the moment with calm presence is far more persuasive than shouting or yelling, and that people remember how you hold yourself under pressure more than what you actually say. Listeners are encouraged to practice these habits incrementally and audit their calls for effectiveness. The conversation also touches on the dangers of relying heavily on sales scripts, the impact of repetition on credibility, and the importance of authenticity in communication. Tip 1: Slow Down by 10-15% - 16:31 Tip 2: Lead with a Declarative Frame - 17:57 Tip 3: Drop the Context, Add Clarity - 19:58 Tip 4: Stabilize Your Body Before You Speak - 22:12 Tip 5: End Sentences Cleanly - 24:00 Follow Jake: LinkedIn: / jakestahl TikTok: @JakeTheMindMechanic Podcast: https://thejakestahl.com/podcast/ Book: Own the Room: https://thejakestahl.com/books/ This episode is brought to you by Orchestraight. You can get a free trial of Orchestraight, an NLP-based Lead Gen tool, for 7 days, up at orchestraight.com. Orchestraight. The straightest path to success.