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The final episode of Trade Talks features Sayyed Ahmad Masud, Director of NIC Islamabad and Founder & CEO of Change Mechanics, with over 30 years of experience in advertising, branding, and entrepreneurship. In this episode, Masud discusses the evolution of Pakistan’s start-up ecosystem, emphasizing the need for trade-focused incubators and better utilization of freelancing and handmade industries to drive economic growth. He highlights the role of mentorship, investment readiness, and innovation in scaling businesses and underscores the transformative potential of platforms like PSW. Masud commends PSW for its efforts in simplifying trade processes, increasing transparency, and enabling businesses to access global markets. He notes the importance of prioritizing regulatory reforms and leveraging data to support Pakistan’s position as a key player in global trade. This episode offers valuable insights into entrepreneurship, trade facilitation, and the future of Pakistan’s economy. #psw #tradetalks #podcast #partnerships #economicgrowth #pakistansinglewindow #digitalization #privatesector #startup #ecosystem m