The Power of Storytelling | Jeff Gothelf | TEDxYouth@ASBarcelona скачать в хорошем качестве

The Power of Storytelling | Jeff Gothelf | TEDxYouth@ASBarcelona

In any situation you encounter you are storyteller. You have an idea you’d like to communicate to someone else and get them to take action. In this talk, Jeff Gothelf shares how to think through your story arc, land an impactful point and ensure you bring your audience with you on that journey. Jeff helps organizations build better products and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX and the Harvard Business Review Press book Sense & Respond. Starting off as a software designer, Jeff now works as a coach, consultant and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management and human-centred design. Most recently Jeff co-founded Sense & Respond Press, a publishing house for practical business books for busy executives. His most recent book, Forever Employable, was published in June 2020. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx