Leading Strategy Paper Series: Kaplan and Norton 1992 "The Balanced Scorecard" скачать в хорошем качестве

Leading Strategy Paper Series: Kaplan and Norton 1992 "The Balanced Scorecard"

Continuing our Leading Strategy Paper Series Dr David Webb presents the paper Kaplan, R.S., Norton, D.P. (1992) “The Balanced Scorecard--Measures That Drive Performance”, Harvard Business Review, 70(1), 71-89 This paper discusses how traditional financial measures are insufficient for firm management. Non-financial measures are also required. Other papers in series 2, a broader view of strategy, include: Campbell, A., Good, M. and Alexander, M. (1995) "Corporate Strategy: The Quest for Parenting Advantage", Harvard Business Review, 73, 2, 120-132 Montgomery, C. A. (2008) “Putting leadership back into strategy”, Harvard Business Review, 86(1), p54-60 Kaplan, R.S., Norton, D.P. (1992) “The Balanced Scorecard--Measures That Drive Performance”, Harvard Business Review, 70(1), 71-89 Christensen, C. M., Raynor, M. and McDonald, R. (2015) Disruptive Innovation?, Harvard Business Review, 93, 12, 45-53 Smith, J.H. (2003) “The Shareholders vs. Stakeholders Debate”, MIT Sloan Management Review, 44(4), p85-90 Please like and subscribe, and share our channel!