The A-game: Less founder, more agency скачать в хорошем качестве

The A-game: Less founder, more agency

Jay speaks to Daniel de la Cruz, aka DanTheAgencyMan, founder and Chief Learner of Polymensa, on how agencies can become less about the owners. Agencies are a one-of-a-kind model. Typically established by someone with outstanding ‘technical’ expertise. With the simple goal: ‘Do great work, work with great people, make enough money.’ The founder is the first creator, the builder of a brand. But as an agency grows, well, it’s no longer just about you! To grow, you need to let go. Because a successful agency runs both with AND without the founder(s).