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Direct marketing is not dead. But if your emails, DMs, and outreach aren’t getting responses, your approach might be. In this short episode, Marc Scott explains why direct marketing still works for voice actors, what’s actually failing, and how personalization, follow-up, and relationship building make the difference. Learn how to cut through inbox noise and avoid sounding like another AI-generated message. CONNECT WITH MARC SCOTT & VOPRENEUR 🖱️ Marc Scott on Instagram - / marcscott 🖱️ Marc Scott on YouTube - / @marcscottvo 🖱️ VOpreneur® on YouTube - / @vopreneur RESOURCES FOR VOICE ACTORS VOpreneur® ➡️ Visit https://vopreneur.com Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott For voice over services: ➡️ Visit https://marcscottvoiceover.com Join the VOpreneur Facebook Group ➡️ Visit / vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free 00:00 Direct Marketing Isn’t Dead 02:52 Why Personalization Matters More Than Ever 06:10 Follow-Up and Relationship Building 08:57 How to Consistently Generate New Leads 12:12 Using Social Media for Real Engagement 14:50 Nurturing Long-Term Client Relationships 18:04 When It’s Time to Reevaluate Your Marketing 21:14 Authenticity in a Noisy, AI-Driven World