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In this episode, John Lim sits down with Seth Kaplan, Co-Founder and CEO of WinLocal — a digital marketing expert who’s helped hundreds of local businesses grow using the power of targeted social media and smart automation. Seth shares what success really means to him — doing what you love, with people you love, while making a difference. He opens up about the freedom and challenges of entrepreneurship, how luck and hard work go hand in hand, and why local businesses need to embrace digital tools to scale smarter, not harder. From escaping a childhood stampede of sheep 🐑 in Costa Rica to building one of the most effective local ad systems in the country, Seth’s story is packed with lessons on resilience, freedom, and creating opportunity. 📲 To connect with Seth: Text “SETH” to 88500 for his digital business card and links. Like, subscribe, and relive the moment. #ReliveTheMoments #SethKaplan #WinLocal #JohnLim #Entrepreneurship #DigitalMarketing #Freedom #SuccessDefined #LocalBusiness #MindsetShift