Preparing for the Unexpected: Why Media Matters in Times of Disaster | Kirsty Cockburn | TEDxBristol скачать в хорошем качестве

Preparing for the Unexpected: Why Media Matters in Times of Disaster | Kirsty Cockburn | TEDxBristol

In April 2015 Kirsty Cockburn found herself in the middle of one of the most devastating natural disasters of recent times, when the ground shook beneath her feet and she witnessed the magnitude 7.8 earthquake in Kathmandu in Nepal. Thankfully Kirsty survived to tell her story, but hundreds of thousands of people around the world are still suffering as a result of natural disasters. Kirsty’s hope is that by sharing her mission to improve ‘lifeline’ communications in times of crisis, and of course by sharing her TEDxBristol talk, we can help save lives and change the outcomes of the world’s most vulnerable people for the better. This talk is from TEDxBristol 2015 Great Expectations: looking towards a future we can dare to expect more from. Explore more Great Expectations at tedxbristol.com Our talks were edited by a brilliant team of talented volunteers: Richard da Costa Ben Scrase Gabriella Zagni Ellie Markwick Mark Phippen Ash Farkas Helen Stenner Composer: Matthew Pearson Kirsty Cockburn is the Director of Communications and Fundraising at BBC Media Action, an international charity that uses radio, TV and social media to help improve people’s lives in the world’s poorest countries. Kirsty’s passion for social justice has taken her around the world where she has worked as a journalist and as an aid worker for most of her life and knows first-hand the powerful role that media and communication can play in enabling people to access reliable, useful and timely information. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx