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Data Layer in Google Tag Manager || GTM Data Layer Tutorial with examples

Learn the most important component of Google Tag Manager - Data Layer. Understanding the Data Layer is key to successful Google Tag Manager setups. Learn how data is added to the Data Layer (with dataLayer.push). Learn how data can be access from the Data Layer (with custom event trigger and Data Layer Variable) Learn the 3 most common rookie mistakes that you should avoid at all costs while working with the Data Layer. === LINKS === Subscribe to our Youtube channel    / @analyticsmania   📕 Data Layer Cheat Sheet https://www.analyticsmania.com/p/data... ✭ Intermediate-Advanced Google Tag Manager course https://www.analyticsmania.com/course... ✭ Video: how to install Google Analytics 4 with Google Tag Manager    • How to Install Google Analytics 4 (3 ...   === TIMESTAMPS === 00:00 - Intro 00:53 - What is Data Layer 02:00 - How to add data to the Data Layer (dataLayer.push) 09:03 - How to read data from the Data Layer 19:24 - 3 data layer rookie mistakes 21:22 - Final words === CONNECT WITH JULIUS & ANALYTICS MANIA === ✭ Facebook   / analyticsmania   ✭ Twitter   / fedorovicius   ✭ Linkedin   / fedorovicius   Subscribe to our Youtube channel    / @analyticsmania   #googletagmanager #googleanalytics4