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People are are always surprised to hear that my brand NATURIUM was acquired by E.l.f. beauty after just four years, but there's a beauty brand that grew even faster: K18 Hair. That's why I'm so excited for today's guest on My Life Online. Michelle Miller is the chief marketing officer (CMO) at K18 Hair and in this episode, she shares her beauty routine, her career background, and some insights behind the success of K18. 💕 Thank you to Spotify for hosting the interview portion of this podcast! PRODUCTS MENTIONED (*all affiliate links) DONNA KARAN | Cashmere Mist Deodorant: https://go.shopmy.us/p-8005233 NATURIUM | Purple Ginseng Cleansing Balm: https://go.shopmy.us/p-8005243 KOSAS | Revealer Super Creamy & Brightening Concealer: https://go.shopmy.us/p-8005257 VICTORIA BECKHAM BEAUTY | Contour Stylus: https://go.shopmy.us/p-8005268 TOO FACED | Better Than Sex Mascara: https://go.shopmy.us/p-8005282 K18 | Leave-in Molecular Repair Hair Mask: https://go.shopmy.us/p-8005704 K18 | Airwash Dry Shampoo: https://go.shopmy.us/p-8006330 FOLLOW! Susan Yara: / susanyara Susan’s TikTok: https://bit.ly/2Zxx4rD Mixed Makeup: / mixedmakeup Pinterest: / susanyara SUBSCRIBE: Mixed Makeup: / mixedmakeup Susan Yara: / susanyara CHAPTERS: 00:00 Intro 01:05 Beauty Favorites 02:58 Career Background 11:13 Joining K18 Hair 20:16 Working with Celebrities & Influencers 21:06 K18 Products 23:08 Building Brand Awareness 24:13 Working with Simone Biles 25:54 Working with Alix Earle 28:29 Working with Sofia Richie 29:26 Working with Dylan Mulvaney 32:38 Subscribe! BUSINESS INQUIRIES: [email protected] DISCLAIMER: The description may contain affiliate links for a small commission on purchased products. Affiliate links support our channel, so we can continue to make fun videos for you. Also, some items may have been received through PR. NATURIUM is Susan Yara's skincare brand. Thanks for watching and shopping!