RetailJam TV: The Tipi Sessions - Let's talk customer centricity... скачать в хорошем качестве

RetailJam TV: The Tipi Sessions - Let's talk customer centricity...

Welcome to Retail Jam TV – the series bringing together the retail industry’s top leaders to share insights on the future of retail. In this second episode, we explore customer centricity in retail with: Kai Bentley, Senior Technology Business Partner, DFS Jayesh Bhayani, Sr Director (EVP) Technology, Tesco Pia Sharma, Head of Digital Marketing & CRM, Joseph Joseph They share how retailers can put customers at the heart of everything they do, including: Designing human-centred AI that prioritises customer needs and experiences. Creating self-service solutions that let customers help themselves easily and intuitively. Using AI to deliver experiences tailored to how customers want to be served. Enhancing loyalty programs to reward and engage customers more effectively. Making digital marketing smarter and more relevant through AI. Helping teams work more efficiently while keeping the customer front of mind. Personalising experiences based on individual shopping behaviour to delight every customer.