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In this third episode of the ‘Impact of AI’ webinar series, we explored the subtle and powerful ways Artificial Intelligence systems influence our online experiences, perceptions, and decisions. From algorithmic curation and microtargeting to deep fakes and psychological profiling, the session shed light on how AI technologies can manipulate content and behaviour, often without us even realising. What we see on social media platforms are targeted and our understanding is limited to our browsing preferences, this understanding should help us reach further to fact check and not simply accept what shows up on our screens. This session combined insightful explanations with engaging examples, including a fake news game, helping participants better understand the digital environment we all navigate. Timestamps: 00:00 Welcome and Introduction 04:30 What is manipulation and why AI makes it more powerful 08:15 Generative AI and the rise of false content 10:08 Microtargeting and psychological profiling explained 11:43 Effects of manipulation: confusion, polarisation, behaviour shifts 13:33 Psychological impacts: false familiarity, confirmation bias, and eroding trust in institutions 18:28 How algorithms shape your feed: engagement-based curation, echo chambers 25:28 Deep fakes: what they are and different types 33:13 The dangers of digital manipulation when we are unaware 35:40 Interactive fake news game 45:17 Spotting manipulative AI tactics 49:00 Audience questions and comments 54:07 Closing Examples included in the presentation: Deep fake example using Tom Cruise: https://www.cnet.com/culture/internet... Deep fake incident reported by BBC News (2022). Link: https://www.bbc.com/news/technology-6... Follow Religions for Peace UK for more events: linktr.ee/rfpuk Subscribe to our newsletter: https://bit.ly/48U1inG Contact us: admin@rfpuk.org #AI #DigitalLiteracy #Webinar #Deepfakes #RfPUK #ImpactOfAI #OnlineSafety #Algorithms