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Gold prices spike during uncertainty because of tangibility bias and loss aversion—not returns. This video explains why people rush to buy gold during crises, even though it doesn't outperform stocks long-term. Learn about the psychological traps: buying at peaks, the physical ownership illusion, and inflation hedge myths. Discover why gold feels different than diversification, when it actually makes sense as portfolio insurance (5-10%), and how to avoid emotional buying. Based on behavioral economics research from Kahneman and Tversky's Prospect Theory, this breaks down gold's real role: not as an investment, but as mental infrastructure that reduces financial anxiety during system collapse fears. #savemoney #investing #personalfinance #gold #marketcrash