The Powerful Role of Community Managers in Gaming скачать в хорошем качестве

The Powerful Role of Community Managers in Gaming

As the Games Industry has evolved into the Games as a Service (GaaS) model, the role of "Community Management" has never been more important. a16z Partners Tom and Lester discuss this topic with Victoria Tran (Innersloth, AmongUs) and Ryan Rigney (Odyssey Interactive, Omega Strikers). CHAPTERS: 00:00 - Intro 01:50 - The Role of Community Manager 05:50 - Skills of a Community Manager 07:45 - Being Adaptive 09:30 - Social Media 12:20 - Trusting your team 13:45 - The process of building EARLY communities 18:20 - Building alongside your community 21:15 - Find your audience 24:30 - MEMES 34:15 - Thinking about metrics 35:33 - Advice to new community managers 40:51 - Setting Expectations when being hired 47:27 - What kinds of signals should a CEO look for when hiring a CM? 53:33 - Hiring a CM from within an existing community? Resources & Links! Victoria on Twitter:   / thevtran   Victoria's Community Management Newsletter: https://www.victoriatran.com/newsletter Ryan on Twitter:   / rkrigney   Lester on Twitter:   / chen   Tom on Twitter:   / tmhammer   Stay Updated: Find us on Twitter:   / a16zgames   Find us on LinkedIn:   / a16z   Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.