The Genius of Cadbury’s Drumming Gorilla – Why It’s One of the Best Ads Ever скачать в хорошем качестве

The Genius of Cadbury’s Drumming Gorilla – Why It’s One of the Best Ads Ever

In 2007, Cadbury released one of the most unexpected yet memorable ads in modern advertising history—the Drumming Gorilla. This ad features a gorilla (played by a man in an ultra-realistic suit) sitting behind a drum kit, building up emotion to Phil Collins’ In the Air Tonight, before exploding into an epic drum solo. No chocolate bars, no slogans—just pure, feel-good entertainment. So, why was this ad so effective? Let’s break it down from both macro (big-picture strategy) and micro (specific creative choices) perspectives... ----- digitPro is a collective of digital wizards, masters of content production, digital promotion, and publishing, here to turn your vision into a digital reality. ----- Now I wanna hear from you—what’s the weirdest ad you’ve ever seen? Drop it in the comments! And if you liked this breakdown, hit that like & subscribe button for more deep dives into the best ads ever made! See you in the next one! Read more: https://www.digitpro.co.uk/