אשדוד: הרפורמה והעלבון - Ashdod: the Transport Reform and the Humiliation скачать в хорошем качестве

אשדוד: הרפורמה והעלבון - Ashdod: the Transport Reform and the Humiliation

Why don't more people take public transport? This story about user experience may give part of the answer. I rode around Ashdod for only half a day, and at every second stop I saw helpless people who did not know how to get home. And it's painful and insulting, because that's not how people should be treated. Such terrible confusion happens with any change in public transportation in Israel, and it can be avoided, if only someone pays attention to the little details. Русская версия этого видео:    • Ашдод: транспортная реформа и обида   - 00:00 The terrible confusion 01:48 The reform in Ashdod 02:09 Misinformation at the train station 02:40 50,000 Russian speakers 03:25 User experience and "The bus stops of the future" 05:04 Useless touch screens 06:43 The constant announcement that reminds us not to steal 07:45 The importance of maps 09:15 "Technology will solve everything" 09:53 The information booklet 11:16 Blindly following procedures