Future-Proof tactics for IT Sales and Marketing in 2021 | by GrowMy.Tech and Rocks & Gold скачать в хорошем качестве

Future-Proof tactics for IT Sales and Marketing in 2021 | by GrowMy.Tech and Rocks & Gold

👉 For Software Houses, Software Development Companies and B2B Startups. 🚀 Best strategies and tactics for IT Marketing and Sales in 2021📈. ↘️ Click to learn more. In this video, we are focusing on software houses and software companies, but our recommendations may be successfully applied in other B2B companies. 👉 Niche Marketing 👉 Account-Based Marketing 👉 Content Clusters & Pillar Pages 👉 Outbound Marketing 👉 Inbound Marketing 👉 Data-Driven Sales Navigate through the video chapters: 0:00 - Intro 1:26 - About Grow My Tech 2:38 - About Rocks&Gold 3:32 - What to expect from 2021 in terms of B2B marketing? 8:33 - Tactic no 1: Specialisation and finding a niche in a Software House 10:48 - Tactic no 2: ABM: Is Account-based Marketing any good for Software Houses? 21:57 - Tactic no 3: SEO: Topic Clusters & Pillar Pages at Software Companies 31:15 - Tools for Marketing and Sales for 2021 for B2B Software Companies 36:14 - Summary 40:00 - Special offer Learn more about: Grow My Tech 👉 GrowMy.Tech https://www.growmy.tech/ 👉 Marcin Małaszuk | Growth Manager for Your Software Company   / marcinmalaszuk   👉 Rocks&Gold https://www.rocks.gold/ 👉 Victor Krasovsky   / victorkrasovsky   📚 Resources: 👉 Pillar Page example: https://info.townsendsecurity.com/def... 👉 Tool for SEO that will help you create content clusters and pillar pages: SurferSEO: https://surferseo.com/ Frase: https://www.frase.io/ SerpWatch: https://serpwatch.io/ 👉 Sales + Automation: SalesForce: https://www.salesforce.com/ Apollo.io: https://www.apollo.io/ Hubspot: https://www.hubspot.com/ PipeDrive: https://www.pipedrive.com/ 👉 Liquide Templates / conditional emails: Apollo.io: https://www.apollo.io/ Reply: https://reply.io/ Outreach: https://www.outreach.io/ Woodpecker: https://woodpecker.co/ Prospect.io: https://prospect.io/ Klenty: https://www.klenty.com/ 👉 Gifs / Video / Animation CloudApp Loom: https://www.loom.com/ Drift: https://www.drift.com/