AI Search Data Is HERE: Bing Webmaster Tools Just Changed the Game! | Ecommerce Marketing Chats скачать в хорошем качестве

AI Search Data Is HERE: Bing Webmaster Tools Just Changed the Game! | Ecommerce Marketing Chats

In this episode of Ecommerce Marketing Chats, Charles and Jimmy break down three actionable topics every ecommerce store owner needs to hear... Jimmy reveals a CPC calculator he built in 12 minutes using AI that tells you whether your paid traffic is actually profitable. Charles walks through the new Bing Webmaster Tools AI performance dashboard and what it means for AI search visibility. Plus, they share a gold standard Shopify store for conversion rate optimization inspiration. 🕒 Chapters 00:00 - Introduction 00:11 - Attribution challenges across marketing channels 02:10 - Why ROAS can be misleading 03:30 - Jimmy's CPC calculator: the 3 metrics you need 04:58 - Building the calculator with AI in 12 minutes 06:11 - Do you actually know if your ads are profitable? 06:46 - ROAS vs raw cost per click analysis 07:14 - Using the calculator at campaign level 08:46 - Bing Webmaster Tools AI performance dashboard 09:22 - What data is available (and what's not) 11:44 - Will Google follow suit with Gemini data? 12:31 - OpenAI's $200K beta ads program rumour 13:27 - Understanding grounding queries and citations 15:45 - How to use AI search data to improve your site 18:06 - Cross-channel insights from AI citation data 19:06 - Page types being cited in AI search 20:23 - Recap of action steps so far 20:50 - What is a gold standard ecommerce website? 22:14 - OBVI (myobvi.com): the conversion rate benchmark 23:50 - Collection page minimalism vs long-form product pages 25:16 - Why less is more on collection pages 26:57 - Purchasable products directly on collection pages 28:07 - Platter: the agency behind OBVI's design 29:51 - Wrap up and where to find us 🔗 Connect With Us Join our Facebook community: Shopify Marketing Secrets -   / ecommarketingcommunity   #ecommerce #googleads #cpc #aisearch #bingwebmaster #shopify #conversionrate #paidads #ecommercemarketing #microsoftcopilot