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We sat down with Monica Lin, Senior Director of Brand Marketing at Culture Kings, to dive into her unique approach to brand building and community engagement. In this interview, Monica shares: The importance of supporting culture and community in building a brand identity. How Culture Kings’ entrepreneurial mindset drives strategic risk-taking. Translating the in-store experience into a seamless digital journey. The role of their mobile app in serving customers and enhancing their experience. Career advice for aspiring brand marketers. If you’re looking for insights on brand marketing, entrepreneurship, and bridging digital and physical experiences, this is a must-watch! ABOUT TAPCART At Tapcart, we believe in the power of mobile commerce to transform businesses and delight customers. Join us and turn your ecommerce vision into reality: https://www.tapcart.com FOLLOW US ON SOCIAL LI: / / tapcart X: / / tapcart-app IG: / https://itstagram.com/tapcartapp FB: / / tapcart