How To Drive Business Growth with LinkedIn скачать в хорошем качестве

How To Drive Business Growth with LinkedIn

In our first 2024 webinar, we are joined by Kieran Cassidy, CEO of Trafiki to provide insightful knowledge on driving business growth through LinkedIn. Cassidy shares his journey of amassing nearly 20,000 followers and the strategies he used, alongside the evolution of LinkedIn from a job searching platform to a tool for B2B and B2C networking. Timestamps 00:00 Introduction and Welcome 00:06 Understanding LinkedIn for Business Growth 00:45 Introduction of the Speakers 02:16 Overview of the Webinar 02:42 Importance of Profile Optimization on LinkedIn 03:18 Tips for Creating an Engaging LinkedIn Profile 06:28 Expanding Your Network on LinkedIn 07:10 Crafting Effective Connection Requests 11:57 Posting on LinkedIn for Engagement 14:00 Formatting and Timing Your LinkedIn Posts 17:22 Understanding the Importance of Post Appearance on Different Devices 18:04 The Role of Analytics in Understanding Audience Behavior 19:14 The Importance of Post Frequency and Consistency 20:52 Engaging with Your Audience: Comments and Replies 24:21 Monitoring Performance and Utilizing Analytics 25:38 The Power of LinkedIn for Lead Generation 25:49 The Shift in Sales and Marketing: Attracting Leads to You 26:57 Closing Remarks and Contact Information 28:16 The Potential of LinkedIn Sales Navigator 30:08 The Future of LinkedIn and Its Competitors 34:07 Building a Brand on LinkedIn: Personal Profile vs Company Page --------------------------------------------------------------------------------------------------------------- We are Xero Platinum Partner Experts who help Start-ups and Small Businesses with Accounting and Training Services. Whether you are new to Xero or not, our training can help you make your Accounting and Bookkeeping processes much quicker than the conventional methods. We train you how to work smarter and our training is always tailored towards your business needs. Xero is one of the world’s largest cloud accounting software related providers for small and medium sized businesses. Xero is very easy to use and the set-up can be easily migrated away from Quickbooks and Sage. Our Xero Book-keeping and Software Migration Services are offered by Alpha Pro Partners in Dubai and London. You can contact us now at clients@alphapartners.co for our Xero Accounting Services and one of our Xero Specialists will be in touch with 24 hours.