URGENT: Meta's Interest Targeting OFFICIALLY DEAD - What Smart Advertisers Are Doing Instead скачать в хорошем качестве

URGENT: Meta's Interest Targeting OFFICIALLY DEAD - What Smart Advertisers Are Doing Instead

The Facebook advertising apocalypse has arrived! Interest targeting ends in a few short months. Leaving unprepared advertisers & eCommerce brands scrambling - while those who adapt are set to dominate. In this episode of Ad Spend Secrets, Luke Smith (Founder of Simply Converting) reveals Meta's announcement to completely phase out interest targeting by June or July. This is a big deal and a fundamental shift in how advertisers must approach Facebook and Instagram advertising. Luke breaks down exactly how to thrive in this new landscape by focusing on creative variation and campaign structure. Learn why product-specific ads can dramatically improve performance, how Meta's algorithm "reads" your creative to find the right audience, and why the new Advantage Plus Shopping campaign structure gives you more control than ever before. Key moments 00:00:00 Meta's targeting death 00:01:20 Broad targeting wins 00:02:10 Algorithm finds buyers 00:02:52 Creative variety cuts costs 00:04:18 Product-specific converts better 00:06:00 Lower CPA, smaller orders 00:06:53 Multiple ad sets unleashed 00:08:05 Algorithm reads everything 00:09:15 Product-first creative strategy Ready to stop worrying about interest targeting and start getting better results with broad targeting strategies? Listen now to master the future of Meta advertising (before your competitors do). === Luke Smith, is the Founder of the renowned advertising and lead gen agency “Simply Converting”. Over the last decade, Luke has run advertising and marketing campaigns for companies of all sizes. From startup e-commerce stores, to industry giants like Qantas, Tom Ford, McDonalds, and more. === 🚀 FREE Google Ads training: https://scale.simplyconverting.com/go... for. 📈 Apply to work with us: https://scale.simplyconverting.com/su... Follow Simply Converting Online: 🌐https://www.simplyconverting.com/   / simplyconverting   #metaads #facebookads #ecommerceads #ecommercetips