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What do a Michelin-starred restaurant and a SaaS startup have in common? More than you'd think. In this episode I walk through the Six Levers framework — a tool I use to understand any business quickly when I'm moving between clients and industries on a daily basis. The six levers are: total addressable market, conversion, cost to serve, frequency, offering, and capacity. For each one I cover what you can and can't control, where the opportunities sit, the risks of pulling the lever, and where data actually helps. The goal isn't to be exhaustive. It's to give you a mental model that gets you to useful questions fast, and helps you figure out whether the insights you're producing are actually actionable or just numbers on a screen. If you work in data, run a business, or advise people who do, this one's worth a watch.