Elevate Your Leadership: Build a Magnetic Personal Brand on LinkedIn скачать в хорошем качестве

Elevate Your Leadership: Build a Magnetic Personal Brand on LinkedIn

Originally recorded on November 12, 2025 Using Your LinkedIn as a Personal Brand Builder In an ever-competitive market, invisibility costs you opportunities. Executive leadership coach Anna Kate Anderson ’10 MA reminds us that if you want to attract bigger roles, new clients, and influential connections, you need a personal brand that positions you as the leader you already are. Along with new lessons on LinkedIn, you’ll learn: • How to identify your three pillars, the core themes that drive your personal brand and keep your content strategy focused • Why your brand matters, and why a strong personal brand can position yourself for influence, recognition, and growth • How to show up consistently and glean practical tips for sharing your expertise, amplifying your leadership, and staying relevant without burning out Whether you’re an executive, consultant, or ambitious professional, you’ll leave with a clear framework for showing up online confidently and strategically. *About NAA Careers * At every stage of your career, the Northwestern Alumni Association has resources, guidance, and a powerful alumni network to support you long after graduation. Explore what’s available: https://alumni.northwestern.edu/career/