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In this episode, Salad House’s Jarrod Bravo breaks down the exact tech stack that helped transform the brand into a data-driven, online-first franchise system, built to increase revenue, improve customer retention, and let owners operate without living in the store. We cover why Salad House chose Toast as its POS (and how the APIs power everything), how online ordering and first-party loyalty reduce reliance on DoorDash/Uber Eats, and what’s driving unusually strong loyalty engagement. Jarrod also explains how their loyalty strategy stays well below typical discounting, while still boosting repeat purchases through smarter segmentation and timing. You’ll also hear why Ovation is a game-changer for guest feedback, turning negative experiences into recoveries with real-time SMS responses and measurable return rates. Then we dive into the behind-the-scenes tools that protect revenue and reputation: Maki for listings and review management across platforms, Flashbox for remote digital menu boards and LTO rollouts, and Vouch for third-party reconciliation and dispute management (with a high win rate on chargebacks). Finally, Jarrod shares what the full tech fee typically costs per month, what’s mandatory vs optional, and why the entire system is designed to be “set it and forget it”, without losing control of quality, reviews, and performance. If you’re evaluating franchises, operating a restaurant, or building a scalable system, this is a full blueprint worth saving. 👇 What part of a franchise tech stack matters most to you, loyalty, reviews, delivery, or marketing attribution?