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Show Highlights: • Cheaper retention and untapped SOW in ag customer loyalty amid farm loss. [05:12] • The $5.6B cost of 7.2% yearly churn with 72% non-returns in ag retail. [13:05] • Detecting "relative" churn for faster growth in 2026. [15:42] • Why GROWERS created AI for predictive churn analytics. [18:24] • Pro tip: Drive customer loyalty with cross-segment sales. [19:15] • Do young farmers prefer visible rewards over patronage? [20:51] • GROWERS' powerful AI-enabled, white-label loyalty program. [26:59] • Differentiation strategies for single-segment companies. [34:13] • How ERP hygiene improves readiness for tech adoption. [42:06] • Integrate sales with loyalty tech for 13% more sales. [46:53] • GROWERS' farmer-first model vs. anticompetitive tactics. [54:41] • Farmer, retailer, and manufacturer alignment for win-wins in GROWERS. [57:34] Contact Steven Valencsin on LinkedIn at / stevenvalencsin . To explore GROWERS, visit their website: https://growers.ag/ If you are interested in connecting with Joe, go to LinkedIn: / joemosher , or schedule a call at www.moshercg.com (http://www.moshercg.com) .