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Most people believe the smartest financial strategy is the most rational one. The best math. The highest expected return. The perfect spreadsheet. So why do so many “smart” people still panic, sell at the worst time, and sabotage their own plans? In this video, Morgan Housel explains why being reasonable beats being rational when it comes to money — and why ignoring human behavior is the fastest way to fail financially. This isn’t about intelligence. It’s about survival, behavior, and staying in the game long enough for compounding to work. You’ll learn: • Why rational plans often fail in real life • The difference between optimizing returns and optimizing behavior • How fear, ego, and identity quietly break “perfect” strategies • Why reasonable investors outperform over decades • How margin of error beats precision in an uncertain world • Why flexibility matters more than being right • The hidden psychology behind long-term wealth Money isn’t lived on spreadsheets. It’s lived through volatility, uncertainty, stress, and emotion. And the plans that survive reality aren’t always the smartest ones — they’re the ones you can actually stick with. If you’ve ever felt: – Smart but inconsistent with money – Confident in theory but emotional in practice – Frustrated that “good plans” still fail This video will change how you think about financial wisdom.