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Download the full 2021 Social Media Trends Report: https://hootsuite.com/research/social... It’s an understatement to say this year has changed the way people and businesses use the Internet in general and social media in particular. So how will these new social media trends affect the way we use social networks in 2021? Hootsuite surveyed more than 11,000 marketers to ask them just that. We followed up with detailed interviews with dozens of industry specialists. Then we combed through the latest published reports and data from some of the most respected sources in the world. All that information pointed to five key social media trends in 2021: 1. The race to ROI: Social bridges the gap to a new customer experience 2. Silence is golden: Brands find their place in the conversation 3. Way more than OK: A generation ignored by digital marketers booms online 4. Do I know you?: Tying engagement data to identity gives advanced marketers new momentum 5. The perils (and promise) of purpose: Bold brands start in the boardroom, not the frontlines of social Watch the webinar and learn how to take advantage of all these trends in the year ahead: https://hootsuite.com/webinars/social...