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Zonie Living Ep. 31 - How do you transform from a hidden expert into a sought-after Media Darling? In this episode of Zonie Living, host Bonnie Stevens sits down with veteran publicist and media insider Joanne McCall to reveal the secrets of capturing the spotlight. Whether you are an author, entrepreneur, or business leader, the ability to deliver a polished, professional, and compelling interview is not a natural-born talent—it is a trained skill. Joanne shares her "Inner Game" strategies, including how to overcome paralyzing camera fear by shifting your focus to the audience you serve. Learn the 12 fundamental qualities of a media darling, the critical "Red Light" mistakes to avoid, and why you should never assume a taped recording will be edited in your favor. If you are ready to stop "winging it" and start shining, this masterclass in visibility is for you. #MediaTraining #PublicRelations #PersonalBranding #PublicSpeakingTips #JoanneMcCall Episode Chapters 00:00 Welcome to Zonie Living: The Power of Visibility 01:57 From Shampoo Bottles to Broadcaster: Joanne’s Origin Story 02:37 The Line Between Persistent and Pesky 03:59 Defining a "Media Darling": Attitude and Grace Under Pressure 05:33 Media No-Nos: Avoiding the Prima Donna Trap 08:29 Why Even the Best Speakers Need Training 09:09 The CNN Disaster: A Lesson in Preparation 14:09 The Requirement for Media Training 16:52 Overcoming Fear by Focusing on Your Audience 20:08 Finding Your Unique Story 21:00 Audience Connection and Crisis Management Lessons 23:53 Top 3 Tips for Podcast Hosts 25:45 Mastering the Inner Game of Media 27:37 NLP and Unconscious Communication Habits 31:06 Final Tips: Enthusiasm and High Standards