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In this video, I’ll walk you through how to calculate new vs returning customers in Power BI and build a complete customer retention dashboard from scratch. PBIX + Data Files: https://github.com/muhammadtayyab07/A... You’ll learn how to track customer behavior across your business, calculate new customers, returning customers, retention rates, and analyze trends using DAX, and interpret the insights to improve retention and loyalty. This is a complete end-to-end Power BI project designed for data analysts, Power BI developers, business intelligence professionals, and anyone building a strong analytics portfolio or preparing for data analyst interviews. By the end of this video, you’ll understand not just how to build a customer retention dashboard, but how to explain customer behavior and retention insights clearly and confidently, just like in a real business scenario. Timestamps 0:00 – Intro 1:00 – Dashboard Overview 2:03 – Dataset Overview & DAX 6:35 – Calculating New vs Returning Customers 14:20 – Building the Retention Dashboard 26:16 – Closing Thoughts Related Playlists ▶ Power BI Analytics Playlist: • Power BI Analytics ▶ Excel Analytics Playlist: • Excel Analytics What You’ll Learn How to calculate new vs returning customers in Power BI How to measure customer retention rates using DAX How to visualize retention trends effectively How to identify patterns in customer behavior How to build an interactive Power BI retention dashboard How to explain retention insights for business decisions Real-world Power BI project for portfolio and interviews Hashtags #PowerBI #CustomerRetention #NewVsReturningCustomers #PowerBIDashboard #DAX #BusinessIntelligence #DataAnalytics #CustomerInsights #RetentionRate #PowerBIProjects #DataAnalyst #Analytics #PortfolioProject #CustomerLoyalty #PowerBITutorial