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Episode 069 Deep Dive: Rebuilding a Design System Mid-Flight with Ben Callahan & Shimaa Hassan Introduction In episode 069 of *The Question*, host Ben Callahan (founder of Sparkbox and the Redwoods Design System Community) sits down with co-host Shimaa Hassan to tackle one of the most universal challenges in the space: rebuilding a design system while the products it supports are still in production. Ben surveyed 1,061 design system practitioners and received 53 responses across four questions: a 0–5 range question asking how often respondents think about throwing their system away and starting over, plus three open-text questions — (1) what's the one decision you'd make differently on day one, (2) how do you keep product teams confident in a system being rebuilt underneath them, and (3) share a story about rebuilding mid-flight. Key themes include token architecture, composability, governance, and the honest reality of how rarely formal migration mandates get enforced. --- Show Notes *00:02* — Welcome and intro *00:27* — Shimaa's background: from Alexandria, Egypt to design systems at Square and Remote *02:28* — Shimaa's current challenge: rebuilding at Remote while the product ships continuously *04:46* — Survey methodology and overview of the four questions *05:43* — Question 1 results: roughly 50/50 split; Ben's sentiment analysis of the extremes *08:48* — Question 2 highlights: token architecture, simplicity, composability, governance, leading with documentation *10:09* — Erin on a cross-platform parity audit (iOS, Android, web) and handling breaking changes *11:36* — Shimaa on balancing live product state with new system decisions *12:37* — Guy on semantic versioning: one major release per year, advance communication, and a CLI tool that automated 70% of breaking change migrations *14:34* — Taylor on SLAs, defining "breaking change" for your system vs. the org, mono repo vs. component-level versioning *17:45* — Maintaining parallel systems: running old and new simultaneously *18:53* — Peter references Kim Williams' Clarity talk on managing system transitions *22:36* — How do you get teams to actually switch? Selling the value of migration *26:26* — Shimaa's pro tip: run the codebase locally; use AI to audit token usage and map point-A-to-point-B *29:16* — Guy on mandates that exist on paper but aren't enforced; lower org maturity can work in your favor *31:41* — Taylor on the system as a place of stability; introducing an "additive threshold" for governance *36:50* — Shimaa on triage logs tagged "approved / will not do / future" *38:19* — Peter on adaptable (not rigid) infrastructure; wanting early involvement with consuming teams *42:07* — Taylor's feature status Airtable for centralizing and communicating request progress *45:46* — Shimaa introduces Norma Labs: a space for ideas not yet mature enough for the core system *47:06* — Aaron on component-level versioning with 20 components needing updates simultaneously *48:30* — Tallulah and Liz on capacity constraints; offering support windows to encourage faster migration *50:45* — Liz on her IBM experience building testing infrastructure to keep React and Angular in parity *52:31* — Peter's closing mantra: "Don't show me different, show me better" *53:01* — Shimaa's closing reflection; Ben's announcements --- Resources Mentioned *Kim Williams' Clarity Conference talk* on transitioning between design systems (https://designsystems.media/video/kim...) --- Where to Find the Hosts *Ben Callahan* — Founder of Sparkbox and Redwoods Design System Community; individual and team coaching for design system programs. https://bencallahan.com *Shimaa Hassan* — Senior Design System Designer at Remote https://bit.ly/46fGWGa --- Get the Raw Data Access the complete survey data from Episode 069 to conduct your own analysis: https://bit.ly/46s0G9w --- Review the FigJam Notes Dig into the collaborative notes we took as a community during the deep dive: https://bit.ly/4aNvT8j --- Join the Conversation The Question explores design systems topics through community research and deep-dive discussions. Participate in future episodes and contribute to the next survey: https://bit.ly/answerTheQuestion