BRAZE EMAIL Part 1: Everything You Need To Know скачать в хорошем качестве

BRAZE EMAIL Part 1: Everything You Need To Know

Calling all Braze users! This video is a step-by-step walkthrough of the official Braze Documentation’s Email section — perfect for Technical Marketers who want to level up their email strategy. Whether you’re setting up your first campaign or optimizing deliverability, this guide covers the essential topics you need to know — without the fluff. In this video, you’ll learn: How Braze handles email infrastructure How to set up your email templates and headers Best practices for deliverability Key features like IP warming, link tracking, and compliance tools 📘 Based on the official Braze Documentation 📎 Useful for: Lifecycle marketers, CRM managers, Braze developers, and email specialists 📥 Want help with your Braze setup? Drop a comment or reach out! Braze Email Part 2:    • BRAZE EMAIL Part 2: Everything You Need To...   Braze Email Part 3:    • BRAZE EMAIL Part 3: Everything You Need To...   ------------------------------------------------------------------------------------------------------------------------- Chapters: 00:00 - About Email (overview and purpose of Braze's email channel) 01:31 - ESP Capabilities: Is Braze an email service provider? 03:02 - Email Setup: Getting started with configuration 04:33 - Setting Up IPs and Domains: Branded sender domains 06:04 - ESP/CDN Strategy: Who owns domain setup? 07:35 - Default Subdomains in Braze 09:07 - IP Warming: Gaining trust with inbox providers 10:37 - Reputation Risks: What happens if you mess up IP warming 12:08 - Marketing vs Transactional Email Behavior 13:38 - Managing Invalid Emails & List Hygiene 15:09 - Bounces, Typos, and List Quality 16:40 - Collecting Email Consent at Signup 18:10 - Global vs Subscription Group Settings 19:40 - Double Opt-In: Why it matters 21:13 - Creating Email Campaigns in Braze 22:44 - Drag-and-Drop Editor Basics 24:14 - Layout & Styling with the Editor 25:44 - HTML Editor: When and how to use it 27:17 - Advanced Blocks and Custom Modules 28:49 - Link Management Features 30:21 - Fixing Link Tracking Issues 31:52 - Personalization with Liquid Tags 33:24 - Conditional Logic in Email Content 34:55 - Internal Testing and Stakeholder Reviews 36:27 - Email Settings Page Walkthrough 38:00 - Preheader Text and A/B Testing Names 39:33 - Formatting the Preview Text Correctly 41:04 - Open Tracking Pixel Explanation ------------------------------------------------------------------------------------------------------------------------- If your goal is to improve your Braze skills, then please: 👍🏻 like this video 🙏🏻 subscribe to our channel ▶️ watch this video all the way to the end 👀 and keep an eye out for more videos in the future! ------------------------------------------------------------------------------------------------------------------------- REACH OUT! 👋🏻 For Now Marketing: fornowmarketing.com 📩 Email: allan@fornowmarketing.com 🗣️ LinkedIn:   / allanheo   🤓 Email Geeks: @Allan Heo ☎️ Calendly: https://calendly.com/fnm-allan-heo/30min Thank you! 🙏🏻