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Today, we’re going to touch up the roots, bleach, and tone my hair for an icy, platinum-blonde look I’ll show you how to achieve bright blonde, platinum hair—how to bleach it properly and how to tone it for that fresh, salon-finish result. I used to get my hair done at home, but I was never truly happy with the results. It was either too damaged, not blonde enough or lost that bright, clean look too quickly. Now, I’ve found a way to get the perfect blonde at the salon using just a few key products Step One: Root Touch-Up Formula: BlondMe 9+ with 2% developer, mixed 1:2 Processing time: 1 hour Application: Section the hair thoroughly to ensure even coverage on the roots. Step Two: Washing 1. Rinse out the bleach with water first. 2. Shampoo: Use BlondMe shampoo. Step Three: Coloring (Toning) Formula: Schwarzkopf Professional tbh 10-19 with 1.9% developer, mixed 1:2 • Apply quickly to the roots first, then move through the lengths. • Brush through each section for even distribution. Processing time: 15–20 minutes • Rinse with water, then shampoo Step Four: Treatment • Apply BlondMe Nourishing Mask on the mid-lengths and ends. Let it sit as needed (15-20 minutes) • Close the cuticles with the conditioner BlondMe Nourishing Final Touches: • Haircut (every 2 months) • Blow dry Thanks for watching! See you in the next video! PRODUCTS USED IN THIS VIDEO: Schwarzkopf Professional BlondMe | Premium Lightener 9 - https://go.shopmy.us/p-16844925 BlondMe | Premium Care Developer 2% - https://go.shopmy.us/p-16845011 BlondMe | All Blondes Rich Shampoo - https://go.shopmy.us/p-16845080 BlondMe | Bond Repair Nourishing Mask - https://go.shopmy.us/p-16845098 TBH | Cool Permanent Color Creme - 10-19C - Ultra Blonde Cendre Violet - https://go.shopmy.us/p-16845148 Igora Vibrance | Lotion Developer 1.9% - https://go.shopmy.us/p-16845172 BlondMe | Bond Repair Nourishing Conditioner - https://go.shopmy.us/p-16845198 MY AMAZON STOREFRONT (🇺🇸 LINK): https://www.amazon.com/shop/elenarach... Disclaimer: this video is NOT sponsored. Some of the above links are affiliate, which means I may earn a commission if you make a purchase. 0:40 How often I bleach my hair 1:00 Root touch-up 1:02 Bleach formula 1:17 How to section your hair 1:56 How to avoid bad results when researching your hairstylist 2:31 Irritated skin and bleach sensitivity 3:00 Bleaching baby hairs, hairline, and damaged areas 3:39 Washing out the bleach 3:52 Coloring and toning 4:26 Toning formula 4:46 Hair treatment 4:56 The correct order of haircare steps 5:21 Haircuts every 2 months 5:27 Blow dry 6:21 Final result Make sure you subscribe to my channel and hit the notification bell, so you don’t miss any of my new videos / @elenarachitskaya #PlatinumBlonde #WhiteBlondeHair #BleachingHairAtSalon #BlondMe #RootTouchUp #IcyBlonde #HairBleachRoutine #BlondeToner #SchwarzkopfProfessional #HealthyBleachedHair #SalonBlonde #HairBleachingTips #HowToBleachHair #BlondeToning #WhiteBlondeTransformation #RootBleachTutorial