How to Do Growth Product Management by Dropbox Product Manager скачать в хорошем качестве

How to Do Growth Product Management by Dropbox Product Manager

Product Management Event in New York about How to Do Growth Product Management. 📆 Check out upcoming events: https://prdct.school/events ℹ Find out more about us: https://prdct.school/44f6WNW If you're involved in tech in any way, you've likely heard of the concept of a "Growth Hacker" or just a "Growth" role in general. Over the last five years, this term has gotten wildly out of control. People want to be in Growth and companies want to hire Growth roles. However, from Willie's experience talking to many people who want to hop in the field as well as talking to numerous companies, he's found most of the people who talk about Growth actually have no idea what it is. A big part of what causes this are the lack of definitions. This talk went over clear definitions and why Growth is much more of a Product function than it is a Marketing one. On top of going over how Growth is fundamentally different from Marketing, it also went over how Growth Product Management can be quite different from feature or traditional Product Management. Willie Tran is a Growth Product Manager at Dropbox where he works on implementing new features and experiments to drive revenue. Prior to Dropbox, he was the Head of Product at Testlio and helped scale the company from 7 to more than 60. ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data and Blockchain courses; our instructors are real-world product managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in 14 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: https://prdct.school/2zMyUYv In addition to classes, each of our campuses host weekly events with top industry professionals about Product Management, Data, Coding and Blockchain. Click here to see what we have coming up: https://prdct.school/2NXntzW Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Strategy #TechSkills #Product #PayPal