Your CMS is a Gold Mine: time to dig скачать в хорошем качестве

Your CMS is a Gold Mine: time to dig

Schaun Wheeler and Arpit Choudhury talk about Content Management Systems (CMS) and how they are a treasury of information that can be leveraged for hyper-personalization. They explore how generative AI is transforming CMS, the importance of data quality, and the potential of LLMs in enhancing user experiences. The discussion also covers the challenges of implementing AI in recommendation systems, the significance of integrating external data, and the future of personalization in various applications, including food delivery and travel. CHAPTERS: 00:00 Introduction 01:22 Developments in CMS technology 03:45 Clean your CMS 07:34 Leveraging tags for recommendation 09:42 The alignment problem 14:53 Applications of LLMs 19:14 Data extraction capabilities of LLMs 25:29 Value propositions in food delivery 28:36 The potential of CMS 31:34 Integrating external data 33:45 Agentic applications in CMS 40:13 Inputs and outputs