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What does a decade of entrepreneurship really teach you? In this solo episode of The Soulful CEO Path, host Kristin Constable reflects on 10 years in business by unpacking the 10 biggest failures that shaped her leadership, vision, and approach to building a sustainable, aligned company. From early burnout and overachievement to brand pivots, revenue contraction, team challenges, and costly learning curves, Kristin shares the lessons most entrepreneurs only learn the hard way—and how each “failure” became a catalyst for clarity, maturity, and long-term success. This episode is an honest conversation about what it takes to scale without self-abandonment, simplify instead of overcomplicate, and remember the depth of experience you already bring to the table. It’s also a powerful close to Season 2 Of The Soulful CEO Path. Until next year. Episode Highlights 👉🏻 Burnout Isn’t a Badge of Honor – Why early six-figure success came at the cost of sustainability. 👉🏻 Branding & SEO Mistakes – What Kristin learned about rebranding, domains, and search equity. 👉🏻 When Growth Creates a New Job – How success can still lead to misalignment and the need to pivot. 👉🏻 Letting Go Takes Time – Why releasing old work, contracts, and identities isn’t instant. 👉🏻 Revenue Contraction & Energy Leaks – How doing too much quietly erodes profit. 👉🏻 Costly Learning Curves – Lessons from early ad spend, zero-ROI launches, and refining offers. 👉🏻 Team Leadership Lessons – Where ownership and clarity matter most when building support. 👉🏻 Do Less, Better – Why simplification is the strategy for the next era of growth. 👉🏻 Remembering Your Brilliance – The failure that costs entrepreneurs the most. 👉🏻 The Brag List Practice – A powerful exercise to reconnect with your experience, authority, and edge. ✨ This episode is for experienced entrepreneurs who are ready to lead with clarity, confidence, and self-trust—without burning it all down to start over. 🎧 Listen & Subscribe: Apple Podcasts - https://podcasts.apple.com/ca/podcast... Spotify - https://open.spotify.com/show/6gikK5e... Connect with Kristin Constable: Instagram: @kristinconstable Website: www.soulfulceo.co Join KNOWN: Kristin’s free Telegram space for ambitious, soul-led women where Kristin expands on these conversations even further with unfiltered audio drops with her perspectives and takes on these powerful conversations. https://soulfulceo.co/known