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In this episode of Founder Driven, we take you to Boise, Idaho, where we meet Sid, the solo powerhouse behind a 6-figure coffee truck, Slow River Coffee. With over a decade in the business, Sid has mastered the art of running a successful coffee truck—all by himself, without any employees! Mentioned in This Video: https://slowrivercoffee.com/ - Sid's coffee truck in Boise. Book the truck for catering! https://www.joulecase.com/ - Slow River Coffee is an electric powered coffee truck by Joule Case batteries. This is the business database with more than $10 billion in case studies. I use to see the revenue numbers and tools of 5,000+ businesses including this business: https://www.starterstory.com/subscrib... What You'll Learn: How to Start a 6-Figure Coffee Truck Solo: Sid breaks down his journey, sharing tips and tricks on starting and sustaining a profitable coffee truck without needing a team. The Secrets of High-Value Catering: Discover why 60% of Sid's revenue comes from catering events and how you can tap into this lucrative market. The Real Risks and Rewards of Going Solo: Sid opens up about the financial risks he took and what you must be willing to risk before diving into the coffee truck business. Please note that some of the links provided are affiliate links, meaning that, at no additional cost to you, I may earn a small commission if you decide to make a purchase after clicking through the link. These commissions help support the costs associated with maintaining this channel. Thank you for your support. 01:22 - How did you come up with the menu? 01:49 - How much can you make on a coffee truck? 02:16 - Finding Your First Locations and Projecting Revenue at Events 03:01 - Sid’s First Vending Location 03:45 - How to Build the Catering Side of Your Business 04:51 - Building a Business to Sell 06:06 - What should you invest in? 06:51 - Truck VS Trailer 07:13 - Biggest piece of advice for new food truck vendors and special offers 08:33 - Biggest Mistakes 09:07 - Day in the Life of a Coffee Truck 09:34 - How to Treat Customers 10:17 - Benefits of Electric Power 11:48 - Outro