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Google Shopping product titles are one of the most important components of a successful shopping campaign, and they require a lot of love! In this video, I am going to show you the best practices to Google Shopping product title optimization. 📅 Let us grow your Google Ads account for you. Book a free strategy session with Sam here: https://keycommerce.com/strategy-sess... 🔴 Subscribe for more tips just like this: https://keycommerce.com/Subscribe Product titles are really important as they are one of the main things Google uses to figure out what your products are. If you follow the best practices in optimizing your product titles, you’ll be far ahead the competition and you’ll save a tonne of money on your shopping ads. All of these mean that if you start optimizing your product titles, you will be successful in driving quality impressions and conversions from your products. Your product feed is what Google sees and uses to figure out what your products are. Google will then show your product titles to the customers, so you have to make sure you optimize them to land on a good spot in Google Shopping pages. So what are the Google Shopping title best practices you need to follow to tell Google what keywords you want to show up for? 1. Follow a formula that describes the product For example for Apparel, you can use the formula Brand + product type + gender + keyword 1 + keyword 2 + Color + Size 2. Don’t create robotic product titles, but use your customer’s language about your product. This approach works because this is the language ""real"" people are using. So not only will Google show you for more searches, but you’ll get a higher Click Through Rate because people see the title and it’s just what you want! Check out this video now to see the best practices that I follow in optimizing Google Shopping product titles 📕 Click here to read my in-depth blog post about Product Title Optimization: https://keycommerce.com/complete-guid... 🕘 Timestamps: 0:00 Intro 1:14 Why do you have to optimize product titles? 1:26 How to optimize product titles? 2:04 Follow a formula 3:02 Don’t create robotic product titles 🎬 Watch my most recent videos: / @keycommerce My popular videos: 🎥 Google Ads Account Audit Ecom - Supplements Store - • How we Audit Google Ads? - LEARN from Experts 🎥 Fix Disapproved Products - Google Merchant Center - • How to Fix Disapproved Products in Google ... 🎫 Try Shopify for FREE (14 Days Trial): https://keycommerce.com/shopify-14-da... ✅ For tips and tricks on growing your Ecommerce store remotely make sure to subscribe: https://keycommerce.com/Subscribe -------------------------------SOCIAL------------------------------- 📝 Key Commerce Blog - https://keycommerce.com/blog 👥 Facebook: @MrSamBaldwin 🐦 Twitter: @MrSamBaldwin 📸 Instagram: @keycommerce_ #GoogleShopping, #ProductTitleOptimization, #MrSamBaldwin