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What if the biggest threat to your financial future isn't the market — it's your own decision-making? Scott MacKenzie, 30-year financial advisor and author of The Lobster League, joins us to break down the behavioral patterns quietly wrecking people's finances, and how a simple mindset shift can change everything. Scott wrote The Lobster League as a business fable and an approachable, story-driven way to teach the behavioral finance concepts he's spent three decades watching play out in real life with real clients. In this episode, we cover: Why Scott chose a fable format to teach serious financial concepts How behavioral biases affect every financial decision you make Why the "it's impossible to buy a house today" narrative misses the real problem The 100-item bucket list framework that changes how you prioritize spending How personal finance has evolved over 30 years — and where it's headed Bitcoin, subscriptions, and the real reason people stay broke 🔗 Get the book: https://a.co/d/0ePtnqR6 Curious what it would look like to share your story and expand your influence? 👉 Visit us at https://shareyourstory.com/ #BehavioralFinance #PersonalFinanceTips #TheLobsterLeague