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Every real estate deal looks great in a pitch deck… but how do you know if it’s actually a good investment? In this live webinar, Lee Fjord, founder of Green Forest Capital, explains how disciplined investors evaluate real estate deals before wiring capital. If you're a passive investor, business owner, or tech professional looking to diversify into real estate, this session will help you shift from emotional investing to structured decision-making. What You’ll Learn • The 4 pillars every passive real estate investor should analyze • How to evaluate the market, asset, debt, and operator • What IRR, equity multiple, and preferred return actually mean • How to stress test assumptions like rent growth and exit cap rates • Red flags experienced investors notice immediately • Why conservative underwriting wins long term Who This Webinar Is For • Business owners looking to diversify into real estate • Tech professionals interested in passive investing • Current LP investors who want to better understand deal risk • Anyone who wants to invest smarter instead of emotionally This webinar will give you the framework professional investors use to evaluate opportunities, reduce risk, and make better investment decisions. Subscribe for More Real Estate Investing Insights If you want more education on passive investing, deal analysis, and wealth building through real estate, subscribe to the channel and turn on notifications.