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Welcome to 'Master Your Sales Process.' This video is your guide to mastering the sales process in the construction industry. We discuss strategies for decreasing the cost per lead and improving your conversion rate, key factors in boosting your business growth. We also delve into the importance of understanding your Unique Selling Proposition (USP) and attracting the right clients. We provide insights on sales planning, helping you develop a robust business plan. Our expert advice will equip you with practical strategies for estimating and creating effective quotation forms. Download our ebook for a comprehensive guide to increasing revenue, profits, and client base in the construction industry. Subscribe for more content on construction business advice and strategies. 0.00 - Introduction and the importance of improving the sales process. 0.15 - 3 Reasons Why You Must Focus on Your Sales Process 0.27 - Reason 1 - The Importance of Decreasing the Cost per Lead (CPL) 2.27 - Reason 2 - The role of the Unique Selling Proposition (USP) in winning bids 3.17 - Reason 3 - The need to attract the right type of clients. ►Twitter: / developcoaching ►FaceBook: / developcoach ►LinkedIN: / greg-wilkes ►Web: https://www.developcoaching.co.uk ►TikTok: / develop_coaching #construction #BuildingYourFuture #GregWilkes