Why the unconscious is the key to creativity? | Nell Greenwood | TEDxNewtown скачать в хорошем качестве

Why the unconscious is the key to creativity? | Nell Greenwood | TEDxNewtown

In twenty years as a screenwriter, Nell never questioned the accepted conventions of screenwriting theory – until she began teaching it and realised that something was missing. The accepted ways of teaching screenwriting and teaching creativity were not working and some students were becoming less creative and losing confidence. Stumbling on a chance interview with William Friedkin, Nell realised the key to unlocking these students’ creativity was to engage the confounding power of unconscious thought - she then had to confront the question: do confounding mysteries have any place in the classroom? Nell Greenwood is an educator, writer and creativity advocate with over 25 years of experience in screen education and international film and television production. She started out in content development and was Head of Development at the Irish Film Board, Natural Nylon Entertainment (home to Jude Law and Ewan McGregor) as well as Element Films (producers of 'The Favourite') before embarking on a career as a screenwriter. Her writing credits include 'False Witness' for UKTV (Foxtel), that won an AFI as well as 'Pride and Joy', which was nominated for Best TV Film at the 46th Monte Carlo TV Film Festival. Nell then pursue teaching and discovered a passion for education, in particular creativity. Currently, she is the Director of Curriculum at the Australian Film Television (AFTRS) and has completed a PhD at The University of Sydney on Creativity and Unconscious in the Screen Arts. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx