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🎥 Here's a consulting case interview featuring an ex-Bain Senior Associate Consultant & ex-McKinsey Engagement Manager focusing on a post-merger M&A case for Alaska Air Group, following its acquisition on Hawaiian airlines. exploring the feasibility of offering assigned and premium seating. They've tasked you to give them guidance on how to extract the most value from the merger. Watch Rob Reiling (ex-McKinsey Engagement Manager) run Tessa Peerless (ex-Bain Senior Associate Consultant, Ivey MBA) through this M&A consulting case interview. 🎬 Video Sections: 00:00 Start 00:15 Introductions 01:21 Case question 01:58 Clarifying questions 05:35 Structure 09:10 Market sizing & cannibalization 13:51 Revenue and profit calculations 20:26 Passenger concerns 24:50 Risks 27:19 Recommendation 29:21 Conclusion 🚀 Prepping for case interviews? RocketBlocks has the best concepts, drills, and coaching to get you more consulting offers: https://www.rocketblocks.me/consultin... 📝 Try this case on your own and read through sample answers with the full PDF: https://www.rocketblocks.me/full-cons... ➡️ Book a 1-on-1 coaching session with Rob here: https://www.rocketblocks.me/coaches/r... ➡️ Book a 1-on-1 coaching session with Tessa here: https://www.rocketblocks.me/coaches/t... 📊 Read more about the different case interview types: https://www.rocketblocks.me/guide/cas... #consultinginterviews #M&A #consulting