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Welcome to WORK!! Today we’re so back unpacking our firstly monthly instalment of State of Social Media!! Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content & for a limited-time in March, get 15% off annual plans! We’ll be unpacking what’s working in March 2026 on social media, Instagram new features, content inso, creator economy news & more! 🎧 LISTEN ON THE PODCAST Listen on Apple: https://apple.co/3OsCVEK Listen on Spotify: http://bit.ly/3CHpmPo Listen anywhere else: https://pod.link/1565886767 📥 SPONSOR Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content & for a limited-time in March, get 15% off annual plans! ⸻ ⏱️ CHAPTERS & TIME STAMPS 0:00 Intro 3:15 Polished casual content is still in 4:25 Tess’ theory: The two types of creator in 2026 5:00 Expert personal brand + examples 7:09 Chaotic personal brand + examples 8:07 Influencers aren’t influential anymore 9:38 Niche audiences in 2026 are essential 10:26 Instagram updates: Stickers, Carousels & Adam Mosseri corner lol 12:15 YouTube updates: Voicenote comments & quizzes 14:18 Podcasting news: Apple video & Jake Shane on Netflix 16:24 Average creator income & it’s not too late 20:30 Podcasts are the new late night 22:04 The future of this channel & this podcast ⸻ 🔗 LINKS Busy Blooming HQ: https://www.busyblooming.ca/hq Descript: https://get.descript.com/tess ClickUp: https://try.web.clickup.com/tess Riverside: https://riverside.fm/?via=tess-barclay Rella: https://getrella.com/?via=busyblooming My content creator essentials: https://www.amazon.com/shop/tessbarclay My ShopMy (clothes, tech, etc.): https://shopmy.us/shop/tessbarclay Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸 ⸻ 🔗 ARTICLES + LINKS MENTIONED Average creator income: https://www.creatoriq.com/blog/how-mu... Fintech created for influencers: https://www.forbes.com/councils/forbe... Vanity Fair the new late night: https://www.vanityfair.com/hollywood/... Substack articles https://mufarodawn.substack.com/p/the... https://curatedbyamritasingh.substack... Reddit thread: / ive_spent_millions_on_influencer_marketing... 📌 FOLLOW US Busy Blooming IG → / busybloomingg Tess IG → / tessbarclay TikTok → / tess.barclay Busy Blooming® is a registered trademark. All content, formats, and segments are original works. Unauthorized reproduction or translation is not permitted. #socialmediamarketing #contentcreation #creatoreconomy