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How Does Google Analytics Setup Integrate With BigQuery? In this informative video, we’ll guide you through the process of integrating Google Analytics with BigQuery, two powerful tools that can significantly enhance your marketing analytics capabilities. We will outline the necessary steps to set up this integration, which allows you to send raw data from Google Analytics directly to BigQuery, a cloud data warehouse. By doing so, marketing professionals can analyze their data in a way that goes beyond the standard Google Analytics interface. We’ll cover how to create a Google Cloud project, enable the BigQuery API, and link your Google Analytics 4 property to your BigQuery project. You’ll learn about the daily data exports and how to access detailed event-level data that can be used for custom queries and reporting. Additionally, we’ll discuss the permissions needed for users and the cost considerations associated with using BigQuery, including the free tier that makes it accessible for many teams. Whether you’re looking to better understand user behavior, track campaign effectiveness, or analyze customer journeys, this video will provide you with practical guidance on leveraging these tools for data-driven marketing decisions. Don’t forget to subscribe to our channel for more helpful content on marketing analytics and strategies! ⬇️ Subscribe to our channel for more valuable insights. 🔗Subscribe: https://www.youtube.com/@ModernMarket... #GoogleAnalytics #BigQuery #MarketingAnalytics #DataIntegration #DataWarehouse #MarketingTools #GoogleCloud #AnalyticsSetup #EventData #CustomReporting #DataDriven #MarketingStrategies #UserBehavior #CampaignTracking #DataAnalysis About Us: Welcome to Modern Marketing Moves! Our channel is dedicated to helping you navigate the dynamic world of marketing. We focus on building a brand strategy, providing social media marketing tips, and discussing content marketing planning. Dive into SEO and SEM strategies, and learn about making data-driven marketing decisions, influencer partnerships, and multi-channel campaigns. We also cover brand positioning techniques, customer journey mapping, performance marketing metrics, and email marketing best practices to optimize your digital advertising efforts.