Marketing is Already Dead, You Just Don't Know It скачать в хорошем качестве

Marketing is Already Dead, You Just Don't Know It

Get our AI content system that keeps your content human: https://clickhubspot.com/ebv Shownotes Kipp and Kieran dive into the controversial rise of AI marketing agents and why automating community engagement could ruin what makes marketing—and the Internet—remarkable. 0:00 Introduction - A Controversial AI Marketing Tool Launch 1:00 What is Astral - AI Agents That Comment at Scale 2:00 The Dead Internet Theory 3:00 Why This is Not Real Marketing 5:00 Watching the Astral Launch Video 6:00 The Research Part is Actually Cool 8:00 You Do Not Land and Convert on Reddit 9:00 Human Sounding Comments - Why This is a Problem 11:00 Commenting is Not a Skill to Outsource 12:00 Personality Led Growth - Build Your Brand Instead 13:00 What Happened to Stack Overflow 14:00 The Lowest Form of Marketing Automation 15:00 Has Any Great Brand Been Built This Way 16:00 The PJ Ace Example - Good AI Use vs Bad AI Use 18:00 The Dinner Table Test for Your Job 19:00 AI Should Create a Renaissance for Marketers 20:00 Craftspeople vs The Industrial Revolution of Marketing 22:00 When Agents Create and Comment on Their Own Content 23:00 Join Us on the Renaissance Path Mentions Astral https://www.astral.now Reddit https://www.reddit.com LinkedIn https://www.linkedin.com Host Links: 📲Kipp Bodnar,   / kippbodnar   📲Kieran Flanagan,   / searchbrat   ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke. About the Show Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.