✅ Full Google BigQuery Tutorial for Beginners скачать в хорошем качестве

✅ Full Google BigQuery Tutorial for Beginners

Learn Google BigQuery from scratch built specifically for marketers, agencies, and marketing analysts who want to stop relying on spreadsheets In this full course, you'll go from understanding what BigQuery is to building production-ready marketing dashboards in Looker Studio powered by a centralized data warehouse. No prior SQL or data engineering experience required. You'll learn how to connect your ad platforms, CRM, and ecommerce data to BigQuery using PorterMetrics, write SQL queries to blend and transform that data, and build cross-channel reports for PPC, Social Media, SEO, and Ecommerce all in one place. By the end of this course you'll be able to: ✅ Set up Google BigQuery and understand how it works ✅ Connect Meta Ads, Google Ads, TikTok, LinkedIn, Shopify, and more to BigQuery ✅ Write SQL queries to create custom metrics, dimensions, and blended reports ✅ Build multi-client and cross-channel dashboards in Looker Studio ✅ Automate your marketing reporting with a real data warehouse Whether you're a freelancer, agency owner, or in-house marketing analyst — this is the most complete BigQuery course for marketers available. ⏱ TIMESTAMPS 0:00 - Course Introduction 0:34 - What is Google BigQuery? 2:25 - What is a Marketing Data Warehouse? 3:24 - Why Choose BigQuery? (vs. Snowflake, Redshift & Azure) 5:23 - What is Google Cloud? 6:03 - BigQuery Pricing & Cost 7:30 - What is a Marketing Data Pipeline? 8:09 - What is an ETL Tool? 9:23 - Marketing ETL vs. General ETL Tools 10:35 - Benefits & Use Cases of BigQuery for Marketing 12:52 - Google Sheets vs. Looker Studio vs. BigQuery: When to Use Each 14:10 - Setting Up Your Google Cloud Account 15:25 - Organizations, Projects & Billing in BigQuery 17:21 - Google BigQuery Studio: Interface Tour 19:47 - Datasets & Tables in BigQuery 20:44 - Connecting & Blending Data Sources in BigQuery 37:28 - SQL Basics for Marketers 42:43 - Creating Custom Metrics with SQL 45:01 - Creating Custom Dimensions with SQL 47:45 - Joins: Blending Data from Multiple Tables 56:39 - Cross-Channel Reporting & Blended ROAS 58:27 - UNION ALL SQL Queries Explained 1:04:05 - Connecting BigQuery to Looker Studio 1:06:39 - Multi-Client Report with BigQuery 1:15:18 - PPC Report with BigQuery 1:24:26 - Social Media Report with BigQuery 1:37:10 - SEO Report with BigQuery (Part 1: Setup) 1:48:46 - SEO Report with BigQuery (Part 2: Dashboard) 2:00:23 - CRM Marketing Report with BigQuery 2:13:17 - Ecommerce Report with BigQuery (Part 1: Setup) 2:26:32 - Ecommerce Report with BigQuery (Part 2: Dashboard) 🔗 RESOURCES → Try Porter Metrics free: https://portermetrics.com → Full BigQuery for Marketers playlist:    • Google BigQuery For Marketers