Ep. 188 - SaaS in the Age of AI: Augment, Bolt On, or Become Obsolete скачать в хорошем качестве

Ep. 188 - SaaS in the Age of AI: Augment, Bolt On, or Become Obsolete

AI Strategy for SaaS Founders: How to Avoid Obsolescence in 2026 and Beyond Guest: Ken Lempit, President & Chief Strategist at Austin Lawrence Group AI is moving faster than the cloud transition — and many SaaS companies are unprepared. In this episode of SaaS Backwards, Ken Lempit explains why SaaS leaders may not have a go-to-market problem at all. Instead, they may have a product relevance problem in the age of AI. Ken outlines the three strategic paths SaaS companies face: Build an AI-native product from scratch Augment existing workflows with embedded AI Bolt on new AI capabilities to protect churn He also discusses: Why mid-market SaaS vendors are most vulnerable The rise of “vibe coding” and DIY software creation How to survive the next 12–18 months before a full AI-native release Pricing strategies for AI features Why silence on AI is more dangerous than imperfection If you’re a SaaS CEO, product leader, or growth executive navigating AI disruption, this conversation will help you decide where to invest — and how urgently you need to move. 👉 Subscribe for more SaaS growth strategy insights. Get a free SaaS GTM Checkup: https://info.austinlawrence.com/saas-...